LP Magazine

MAR-APR 2019

LP magazine publishes articles for loss prevention, asset protection, and retail professionals covering shrinkage, investigations, shoplifting, internal theft, fraud, technology, best practices, and career development.

Issue link: http://digital.lpportal.com/i/1096225

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Page 35 of 76

35 LP MAGAZINE | MARCH–APRIL 2019 Call us at 800.422.2547 or visit www.siff ron.com Turtle 2.0 features a sleek new design that fi ts more securely to packaged items. Turtle 2.0 combines the securing of boxed retail products along with EAS gate functionality. Turtle 2.0 provides improved sensitivity by limiting false alarms from loose strapping, while ensuring greater protection from potential off enders. Find out how the new Turtle 2.0 can protect your merchandise and increase sales! 2.0 ™ also means our involvement with the community where our customers shop and our team members live. We are highly engaged with supporting activities and organizations, whether it be with local sports, law enforcement, or hunger relief efforts. One of the joyous things about working for a private company that is family-owned is that it has strong beliefs in giving back to its community. Meijer continues to handle its business based on the simple philosophy that led Hendrik to start this business in the first place: "...take care of your customers, team members, and community...and all of those will take care of you, just like a family." Having been family-owned for eighty-five years, Meijer is as much about family as it is about business. EDITOR: Because I grew up in a small town, Marion, Indiana, that had a Meijer store, I witnessed that community involvement first hand. Small and midsize cities are your typical markets, correct, instead of urban areas? JAECKLE: We do have some stores in larger cities, such as Detroit, Louisville, Columbus, Indianapolis, and Cincinnati. But you're right. We go where we have the opportunity to provide a service and where our customers live. Fred Meijer always said, "Customers don't need us; we need them." At Meijer, we focus on our customers and thrive by meeting their needs and exceeding their expectations. For a company that's eighty-five years old, we are still actively growing even in today's retail environment and remain extremely healthy. We opened six new stores last year. We're opening three stores in the Cleveland market this summer. We continue to build out in the Wisconsin market, and we're now filling in the gaps inside some of the Michigan communities where the company grew its roots. We are also working on a small-format store concept that is really a neighborhood grocery store. Our first small format, called Bridge Street Market, opened in Grand Rapids' west side last year. EDITOR: With your arrival at Meijer, what have been your objectives from an asset protection point of view? JAECKLE: When I first arrived, we put a major focus on shrink and loss rates, so we embraced the mechanism of the total retail loss approach, consistent with what we see now quite frequently in the industry. It's given us the ability to understand how loss happens and that it's not just the responsibility of asset protection to solve, but that there's skin in the game whether you are a merchant, an operator, or you're in supply chain. We've taken this approach to ensure that everybody understands that they have some responsibility to be able to manage and solve for our loss. At the same time, we've also adopted a better balance on prevention with recovery in regard to malicious activity. INTERVIEW

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