LP Magazine

JUL-AUG 2018

LP magazine publishes articles for loss prevention, asset protection, and retail professionals covering shrinkage, investigations, shoplifting, internal theft, fraud, technology, best practices, and career development.

Issue link: http://digital.lpportal.com/i/1004777

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Page 21 of 68

emails of store personnel who need to see it. If the cause of the alarm is an intruder, police—now knowing they're being asked to respond to a crime in progress—respond 85 percent quicker on average than they do to an unverified alarm, according to some data. Arrest rates also increase, Warminski noted. "False alarms fines can be very expensive, and responding to those alarms are a waste of manpower for police," said Keenan. "So it's a win-win for the municipality and the retailer if you can make it happen." In 2014, Food Lion stores began putting IP cameras in their parking lots. When an alarm comes in to the Delhaize America central station they can immediately pull up video of the scene. "We're now able to tell the police department that the suspect's vehicle is 'a dark color sports utility, possibly a Ford Explorer,' and sometimes we're even able to give them the license plate number or part of it because we get that good an image," said Joe Darnell. Even though it has been possible to access store surveillance video over the Internet for more than a decade, Pat Murphy believes it's a technology solution that has not been adequately leveraged by the retail industry. "It's the greatest technology. You can confirm that someone is in the store, and police can get a description, or you don't have to go to the store in the middle of the night because it's just something that fell off the shelf," he said. "It's now so inexpensive, and the additional capability more than justifies any additional cost." While image quality isn't the same, Murphy noted that even old analog cameras can be retrofitted to provide LP practitioners a remote view inside their stores. "The fact is that there is no real hurdle to change from a camera system that can only operate within the store to one you can see from anywhere," he said. Security for All Technology has had the effect of democratizing retail security—providing smaller retail establishments the feature-rich functionality of a surveillance video management system but as a service. Indeed, in some cases it is retailers with smaller footprints that are most apt to embrace advanced security technology. While most major retailers continue to use the traditional metal key for entry, for example, some smaller ones are leveraging value from electronic access control, such as Soupergirl, a DC-based food delivery company with one production facility, two store locations, and thirty-five employees. "The traditional key and alarm situation was not going to work for us," said owner Sara Polon in describing her company's use of Brivo's cloud-based physical security platform in a May webinar, "Small Business Doesn't Mean Small Security." SAFELY INTO THE NIGHT Another first from Alpha®, the Density Tag™ protects valuable items inside packaged merchandise by "sensing" its presence through the box. By using this innovative and unique sensor technology, if an item is removed from its packaging, the change in measured density will result in a 95+ dBA alarm. Density Tag offers the ultimate protection of the actual merchandise inside the box – no strings attached. It's Time To Think Inside The Box. CheckpointSystems.com 800. 257. 5540 21 LP MAGAZINE | JULY–AUGUST 2018

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